9
79
MasTec, Inc. stands as a prominent player in the construction sector, showcasing robust financial performance with $12.3B in revenue and a record backlog of $15.9B. The company's strategic focus on 5G, renewables, and grid modernization enhances its visibility and market position, reinforcing its reputation as a reliable infrastructure enabler. Despite high industry awareness, there are opportunities to strengthen brand presence through enhanced thought leadership and recognition.
82
With a brand awareness score of 82/100, MasTec demonstrates significant industry visibility, driven by $12.3 billion in projected 2024 revenue, reflecting a 3% year-over-year increase. The company boasts a record backlog of $15.9 billion as of Q1 2025, positioning it as the #5 U.S. contractor by revenue. Growth in communications and clean energy sectors, at 35% and 22% respectively, enhances its recognition among telecom and utility buyers. Despite high industry mindshare, MasTec has limited consumer awareness metrics and fewer mainstream media mentions compared to competitors, with no recent awards or thought leadership citations noted.
78
With a brand consistency score of 78/100, the company effectively communicates its role as an ‘infrastructure enabler’ across various sectors, including communications and clean energy. Messaging emphasizes execution, growth, and backlog conversion, reinforced by financial guidance and operational shifts, such as the Q1 2025 transition of utility operations to Power Delivery. This alignment enhances the narrative of disciplined execution. Despite strong internal themes of project management and specialized equipment, the analysis highlights a lack of public thought leadership and external proof-assets, relying heavily on financial metrics rather than widely recognized content to solidify brand memory.
77
With a brand association score of 77/100, the company is recognized for its reliable execution at scale, strong EPCM capabilities, and leadership in next-generation infrastructure, including 5G and renewables. Its involvement in high-profile projects and a diversified national presence enhances perceptions of capability and complex-project competence. The shift from oil and gas, reducing segment EBITDA from approximately 60% in 2021 to under 30% by 2024, is steering associations towards clean energy. Financial metrics indicate stability, with an S&P rating of Stable and leverage at 1.8x, although a lack of awards limits its innovation perception.
81
The brand's perception has improved significantly, achieving a score of 79/100, driven by a financial turnaround marked by a GAAP net income of $199.4M in 2024, up from a $47.3M loss in 2023. Adjusted EBITDA increased by 19% to $1.0B, with cash flow from operations rising 63% to $1.1B. The EBITDA margin expanded to 8.2%, and net debt reduction of $318M lowered leverage to 1.8x. Despite these gains, relative perception against peers like AECOM, Dycom, and Sterling indicates potential areas for narrative enhancement.
85
MasTec demonstrates significant market influence with a score of 85/100, projecting $12.3 billion in revenue for 2024 and a backlog increase to $14.3 billion. The company anticipates a revenue of approximately $13.5 billion in 2025, alongside an EBITDA margin expansion to 8.2%. Notable growth in Q1 2025 includes Communications at 35% and Clean Energy at 22%. As a top-five U.S. contractor, MasTec's operational execution impacts utility and telecom sectors, although it lacks recognition in public thought leadership compared to competitors like AECOM, which exhibit higher media engagement.
79
The brand's perception has improved significantly, achieving a score of 79/100, driven by a financial turnaround marked by a GAAP net income of $199.4M in 2024, up from a $47.3M loss in 2023. Adjusted EBITDA increased by 19% to $1.0B, with cash flow from operations rising 63% to $1.1B. The EBITDA margin expanded to 8.2%, and net debt reduction of $318M lowered leverage to 1.8x. Despite these gains, relative perception against peers like AECOM, Dycom, and Sterling indicates potential areas for narrative enhancement.
74
MasTec achieved a brand loyalty score of 74/100, reflecting its strong position in B2B infrastructure. The backlog expanded from approximately $14.3 billion at the end of 2024 to $15.9 billion in Q1 2025, indicating robust multi-year programs. Growth in high-demand sectors, such as communications (+35%) and clean energy (+22%), shows increased client commitments. MasTec's diversified portfolio allows for cross-selling and retention, embedding the company in long-term frameworks. However, competitive pressures from Dycom and Sterling may pose challenges, as gaps in Net Promoter and satisfaction data exist, highlighting potential vulnerabilities in client advocacy.
82
With a brand awareness score of 82/100, MasTec demonstrates significant industry visibility, driven by $12.3 billion in projected 2024 revenue, reflecting a 3% year-over-year increase. The company boasts a record backlog of $15.9 billion as of Q1 2025, positioning it as the #5 U.S. contractor by revenue. Growth in communications and clean energy sectors, at 35% and 22% respectively, enhances its recognition among telecom and utility buyers. Despite high industry mindshare, MasTec has limited consumer awareness metrics and fewer mainstream media mentions compared to competitors, with no recent awards or thought leadership citations noted.
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