Brand measurement is broken
For years, branding efforts have been hard to measure, harder to prove. Brand leaders have been stuck with lagging surveys, outdated focus groups, and glossy reports that look good but get bloodied in the boardroom. In short: brand measurement is broken.
We built Brandmaven to fix that.
We’ve been in the trenches—building brands, defending budgets, and explaining the unexplainable to boards and CEOs. We know the frustration of flying blind, the pressure to prove ROI, and the grind of making high-stakes decisions without the right context. Brandmaven is the tool we always wished we had: fast, clear, and ruthless with the truth.
This isn’t theory or a science experiment. It’s an AI platform born out of lived experience in brand leadership—created in response to a fundamental breakdown between how brands are measured and how brand decisions are made. While data, analytics, and AI tools have multiplied, no system exists to govern brand perception as a living, continuously evolving asset.
Inspired by patterns of disruption where new measures of performance unlock new value, Brandmaven introduces Brand Performance Management: a layer that interprets fragmented signals, preserves decision context, and guides action with confidence. As AI accelerates speed and volume, Brandmaven focuses on what has become scarce—clarity, alignment, and defensible decisions—giving brand teams the edge they’ve been missing.
Answers to questions you might have about Brandmaven.
Brandmaven rips through the noise so you see how your brand is performing across seven dimensions. It provides a brand health score, a radar on your competitors, and an AI-powered playbook that turns confusion into clarity. No fluff. Just actionable results.
If you lead brand strategy (CMOs, Global Brand Directors, VPs, Brand Strategists — we’re looking at you) or run or support brand teams in big orgs or agencies, you’re gonna wanna check Brandmaven out. You need to move fast. We built this for people who don’t settle for slow.
Data is far fresher than what you're going to find in a survey, spreadsheet, or slide deck. You get updates as things shift, not after everyone’s moved on. Data is checked and cross-checked by three leading AI platforms: Perplexity, Anthropic, and OpenAI. We use secure, enterprise-grade tech, so your data’s locked down tight.
Nope. Think of Brandmaven as your internal command center. A dashboard to see how your brand is performing. Plus, AI action plans with the ability to craft creative briefs in one click. Brandmaven boosts what your agency/research teams do, accelerates responses, gives you time back in your day. Expert voices and qualitative insights still matter — they're amplified here.
No PhD required. The dashboards aren’t built for data scientists — they’re for brand leaders who need to decide, not decode. We make setup fast, UI clean, and everything you care about front and center. Get actionable insights in less than 15 minutes.
It’s free to set up an account. You’ll get to see how your brand is performing. You’ll also get to run a comparison and monitor one competitor. When you’re ready to unlock more features and track more competitors, well, you’ll need to pony up a bit. Here’s our pricing page.
You’ll see wins in speed (decisions made faster), clarity (everyone aligned around what matters), and impact (brand KPIs improve because you act before things blow up). Some customers see shifts in sentiment, share, or perception in weeks.
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